🎨 Artwork Guidelines for Print
Creating artwork files for print is a key step in transforming your creative vision into a polished, professional product. This guide will help you move from concept to print with ease—covering file types, sizes, color modes, and essential preparation tips.
Whether you're uploading your design through our website or emailing it to us, following these guidelines ensures a smooth process and high-quality results.
🔔 Important Note
Submitting only logos or images does not qualify as a print-ready file. If your submission includes only these elements, graphic design services will be required and an additional fee will apply.
🎨 Color Modes: RGB vs. CMYK
- RGB (Red, Green, Blue): Used for screens (TVs, computers, smartphones). Not suitable for printing. RGB files may print with unexpected color changes.
- CMYK (Cyan, Magenta, Yellow, Black): Required for print. Ensures color consistency.
To get vibrant black, use: C: 50% M: 50% Y: 50% K: 100%
✅ Accepted File Types
For best results, save your artwork as a PDF or JPEG before uploading. You may also email us your file in one of the following formats after placing your order:
PDF, JPEG, PNG, AI, EPS, PSD, TIFF
Email to: artwork@ellesi.co.za with your order number in the subject line.
We'll send you a digital proof for your approval before printing.
📁 Choosing the Right File Format
| Format | Best For | Notes |
|---|---|---|
| JPEG | High-quality print | Use 300 dpi or higher |
| Universal print format | Preserves layout and fonts | |
| PNG | Web/transparent backgrounds | Not ideal for print |
| AI / EPS | Vector graphics | Scales without loss of quality |
| TIFF | Photographic prints | Maintains resolution |
🔄 Handling Large Files
If your file is over 25MB, please use WeTransfer or Dropbox and email the link with your order number in the subject line.
💡 Tips for Preparing Print-Ready Files
- Resolution: Minimum 300 dpi for standard print, 150 dpi for large format.
- Fonts: Convert to outlines or embed them to avoid missing fonts.
- Color Mode: Always convert artwork to CMYK.
- File Names: Avoid using special characters like &, %, #, etc.
- Image Quality: Avoid low-resolution logos/images—they will appear pixelated when printed.
✅ Print-Ready Checklist
- [ ] File saved as PDF, JPEG, AI, or EPS
- [ ] Color mode set to CMYK
- [ ] Fonts embedded or outlined
- [ ] 300 dpi resolution
- [ ] No low-resolution or web images
- [ ] File complete with no missing elements
❓ Need Help?
If you’re unsure whether your file is print-ready or need assistance, our team is here to help.
📧 Email: artwork@ellesi.co.za