Privacy Policy
Effective Date: 20 September 2024 | Last Updated: 20 September 2024
At Ellesi (formerly Young Printers), we are fundamentally committed to protecting the privacy and security of all personal information entrusted to us. This comprehensive Privacy Policy details our approach to collecting, processing, storing, and protecting your personally identifiable information ("Personal Information") in strict compliance with South Africa's Protection of Personal Information Act (POPIA) No. 4 of 2013 and other applicable data protection regulations.
We recognize that privacy is an ongoing responsibility, and we regularly review our processes and update this policy to reflect changes in our practices, services, and legal requirements. We encourage you to periodically review this page for the latest information about our privacy practices.
1. Introduction
Ellesi Pty Ltd serves as the responsible party for all personal information collected through our website, mobile applications, and other service channels. We have implemented a comprehensive privacy management program that includes:
- Appointment of an Information Officer responsible for POPIA compliance
- Regular privacy impact assessments
- Staff training on data protection principles
- Continuous monitoring of our privacy practices
Our commitment extends beyond legal compliance - we aim to establish trust through transparent data practices that respect your rights and give you control over your personal information.
2. Personal Information We Collect
To provide our products and services effectively, we collect various categories of personal information through multiple channels:
A. Information You Provide Directly:
- Identity Data: Full name, government ID (for bulk orders)
- Contact Data: Email, phone number, physical address
- Financial Data: Payment card details (processed securely)
- Transaction Data: Order history, purchase details
- Content Data: Uploaded artwork, name lists, design files
- Marketing Data: Communication preferences
B. Information Collected Automatically:
- Technical Data: IP address, browser type, device information
- Usage Data: Pages visited, time spent, navigation paths
- Cookies Data: As detailed in our Cookie Policy
We collect this information through various methods including website forms, order processing systems, customer service interactions (email, phone, WhatsApp), and automated technologies when you interact with our digital platforms.
3. Purpose of Processing
We process your personal information for specific, legitimate business purposes, always ensuring that we have an appropriate legal basis for processing as required by POPIA:
Contractual Necessity
- Order processing and fulfillment
- Payment processing
- Delivery coordination
Legitimate Interests
- Customer service improvements
- Website optimization
- Fraud prevention
Legal Compliance
- Tax reporting
- Regulatory requirements
- Legal claims
For marketing communications, we will always obtain your explicit consent before sending promotional materials. You can manage your communication preferences at any time through your account settings or by contacting our customer service team.
13. Contact Information
Physical Address:
Ellesi (formerly Young Printers)
130 St Georges Road
Observatory
Johannesburg, 2198
South Africa
Information Officer:
For data protection inquiries:
privacy@ellesi.co.za
We typically respond to privacy inquiries within 3-5 business days. For complex requests, we may require additional time as permitted by POPIA regulations.